Students have been making road safety fashionable at an event selling bespoke clothing to help keep young people visible during dark nights.

Rotherham College of Arts and Technology has teamed up with South Yorkshire Safer Roads Partnership to increase road safety awareness amongst students by selling adapted fashion items they would wear during a night out.

Funded by the partnership, the Level 3 Fashion students hosted an event selling their own high visibility garments which they designed and produced to help keep fellow students safe when out and about.

The students project-managed the event, from the accounting and budgeting, to the ordering of materials and the production of the items.

Caroline Bell, curriculum leader in fashion and design said: “This was great experience.

“Not only was this a challenge to come up with fashionable safety items which younger people would wear, but their business skills have also been put to the test and have improved greatly.”

Joe Hockney, road safety officer from Sheffield Council, working on behalf of the South Yorkshire Safer Roads Partnership said: “Working with the college has been a great way of raising road safety awareness with the students involved.”

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