Listen to this story Members can listen to an AI-generated audio version of this article. 1.0x Audio narration uses an AI-generated voice. 0:00 0:00 Become a member to listen to this article Subscribe When I’m asked why I’m launching the new social mobility campaigning company Common Ground, I simply say this: people in charge of creating places and communities, including major public building projects, schools, and hospitals, should reflect the communities they serve. Common Ground launches at a critical time for FE colleges. Our latest polling, commissioned for our launch, reveals a significant disconnect between young people and the property industry. There are significant barriers that exist for those who do not go to university but have the talent and aspiration to get into my industry. The research, carried out by More in Common, found that half of 18-24 year-olds would either not consider a career in the commercial property and real estate industry or simply do not know enough about it to consider it. I think that is a damning reflection of the fact that many young people are left thinking these jobs are ‘not for them’. Become a member for unlimited access to FE Week subscribe Our members enjoy early access to exclusive content and in-depth articles before anyone else. Get expert journalism on FE and skills, experience fewer ads, and unlock a growing range of member benefits.