Coat campaign aims to keep more than 100 homeless people warm this winter

Coat campaign aims to keep more than 100 homeless people warm this winter

Business students from Abingdon & Witney College are attempting to deliver 100 coats and jackets to those in need in the area over Christmas.

The #100coats project has been launched by level two business students, who will use what they’ve learned about getting messages across and creating visuals during their course to promote the initiative.

The students are aiming to gather at least 100 clean winter coats or jackets by December 13, and are also asking donors to attach a luggage tag with a message to the recipient of the clothing.

A charity, Oxford Homeless Pathways, will be helping them distribute the clothing, and local business suppliers Aston & James are offering space to store any donations.

“It’s really important for our business students to gain real-life practical and employability experience to support their academic studies,” said Tracey Lee, a business lecturer at the college. “I’m incredibly proud of their commitment to the campaign which will help keep local homeless people warmer this winter.”